The Communication Pattern Of The Women And Children Empowerment Office In Minimizing The Level Of Violence Against Women And Children

Abstract

This research is a descriptive study using a qualitative approach. This is because the data obtained were not carried out using statistical procedures and the data is not in the form of numbers, but instead shows a quality or quality, achievement, level of all research variables which usually cannot be counted or measured directly. This research uses the case study method which loads itself intensively on a particular object that studies it as a case. The research attempts to raise the Women's and Children's Empowerment Service in the field of Women's and Children's Protection (PPA) to look at the communication strategy carried out by the Women's and Children's Empowerment Service in preventing acts of violence. The case study method seeks to find the truth in the object of research in depth, completely, clearly in fact with observations made by researchers. This research is located at the Office of Women's Empowerment and Child Protection, Bone Regency, Jl. Gen. Ahmad Yani, Tanete Riattang District, Bone Regency, Based on the results of research related to the communication strategy of the women's and children's empowerment service in socializing the level of violence against women and children in Bone district, it was concluded that: The Women and Children Empowerment Service in Bone Regency has implemented several steps in formulating a socialization communication strategy, starting from outreach to the community, holding a talk show at RRI, making pamphlets / banner browsing FGD children as pioneers and reporters and others.