the last ten years have seen a massive increase in the use of social media, and these platforms' influence has had some lasting effects on users. People's self-esteem has decreased as a result of the upward comparisons they make on social networking sites. Surveys and interviews with 150 students from the Institute of Business Management were conducted in order to test the hypothesis. This study was restricted to IoBM students, and Facebook the most widely used social networking site was used to represent social media. To examine the relationship between social media and self-esteem, SPSS statistics were used to apply a correlation and regression model to the data.