Rising environmental concerns, depleting the ozone layer, increased pollution and growing health consciousness among consumers made green marketing an important aspect for marketers to sustain in the competitive world. Green labelling is one of the various methods adopted by green marketers. The main objective of this paper is to know the awareness and perception of customers towards green labelling. A survey was conducted. It was observed that more number of females are aware of green labels and one-fourth of respondents have an accurate perception about green labels and ready to pay a higher price as believe that it increases their life span.