The outcomes of this study explicate that financial enhancement, acquaintance, risk taking capability and peer advice factors influencing investment decision among households. Difference among factors influencing investment decision among households and their profile is significant. Financial enhancement, risk taking capability, acquaintance and peer advice have significant and positive influence on annual investments of households. Furthermore, financial enhancement, risk taking capability, acquaintance and peer advice have positive, direct and significant influence on return on investment of households; meanwhile, return on investment has positive, direct and significant influence on satisfaction of households