Political discourse was, and still is, an important and effective tool in the hands of those who hold the reins of power, regardless of the type of power: whether it is (political, religious, social / military, etc.). It is a tool to sharpen the spirit, change the course of things, manipulate the feelings of the recipient and direct them in the direction in which he aims to succeed. The importance of the research is embodied in the use of persuasionstrategiesin the political discourse of Boris Johnson in his first speech as a prime minister. The research problem can be clarified by answering the main question, which is “How did the Prime Minister employed persuasion strategies in his speech”, which received wide importance in the various media that were not generally limited to the dissemination of political culture through various communication patterns. Through the results of the research it was found that Pathos (the audience's emotions) came in the first place with percentage of (42.63%) and a frequency of (55), then came in the second place is Ethos (the speaker's character) with percentage of 32.55% and frequency (42).