This study presents the results of exploring the communicative ontology of a “media” person who exists as a social subject in the field of digital communication. Digital space is a special place in which the line between reality and illusion, permissiveness and responsibility is blurred. This is a huge uncontrolled mechanism that works according to its own chaotic laws. The purpose of this research is to study the transformations of the communicative field of a “media” person, the status in the context of modern simulative reality. The relevance of the study is caused by the global processes taking place in culture, the process of wide spreading of digital communications all over the world, which is gradually replacing traditional ones. This process is due to the progress of science and technology, as well as the widespread use of the Internet. More and more people are communicating with each other using digital technologies, through the online space.