The article is devoted to the study of the novel “The Pleasure of Eliza Lynch” (2002) written by the modern Irish English-speaking writer Anne Enright (b. 1962). The long process of assimilation of the national worldview with an alien English had irreversible consequences for the Irish society, in particular its culture, literature, because of which there was a rethinking of ethnic and national stereotypes, symbols and images associated with everyday life, cultural traditions of the Irish. Due to the fact neomythologizm or secondary mythologizm respond to the requests of a certain society in a certain period to take into account definite realities, myths gradually have become heterogeneous and multidirectional. Historical events, the status of a famous person could be mythologized, i.e. freely interpreted, and this further contributed to the polarization of the image, respectively. The novelty of the study lies in the fact that Anne Enright has provided an alternative interpretation of the Celtic Tiger period and its consequences concerning the Irish society through the retrospection. In the work the authorial position of Enright on relevant issues, acute for the modern society, is analyzed. The paper also reveals the ways to represent the image of the woman-immigrant Eliza Lynch, through which the problems of racial and ethnic identity, raised in the novel, and conflicts, occurring on this ground, are revealed. Specific techniques introduced by the writer contribute to the creation of another image of E. Lynch in the national (Irish) worldview.