ISSN: 2265-6294

The Situation Survey of Community-Based Tourism Amid the Era of COVID -19 in Phayao Province Thailand

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Suriya Somchan,Piyaphong Supanyo

Abstract

The objective of this reseach was to survey the situation of community-based tourism in Phayao Province, Thailand in the era of COVID .19-Qualitative research using a survey was conducted with the principal informants totaling 30participants selected by specific sampling. The survey was divided into three parts: Part 1 is a survey of the respondents’ background information, Part 2 describes the situation of community-based tourism in Phayao Province amid the era of COVID-19, and Part 3 offers recommendations. Consideration of the content validity was conducted by finding the Index of Objective Congruence (IOC) between 0.60 - 1.00 and Cronbach's alpha coefficient having a confidence value of 0.97. Based on the results of the study, it was found that )1 Attractions of community-based tourist destinations of Phayao Province in the era of COVID- 19had a high level of agreement with a mean of4.41 , )2Amenities of community-based tourist attractions of Phayao Province in the era of COVID- 19had a high level of agreement having a mean of4.19 , )3 Access of community-based tourist attractions of Phayao Province in the era of COVID- 19had a high level of agreement with a mean of4.49 , )4 Tourism activities of community-based tourist attractions of Phayao Province in the era of COVID- 19had agreement at the highest level with a mean of4.5 1, and )5 Administration of community-based tourist attractions of Phayao Province in the era of COVID- 19had agreement at the highest level with a mean of .4.57

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